Use Focused Lead Nurturing Campaigns
Did you know that 96% of your site visitors are not ready to buy on their first visit to your website? That is not nearly as important to know as it is to know how to get them to revisit your website with engaging content until they are ready to buy!
You Must Appeal to both the Head and the Heart
What are the primary requirements for designing an effective lead nurturing campaign? It consist of:
- Design of and alignment of your sales process to your content offerings
- Integrated e-mail and landing page design
- Implementing integrated Workflows based on segmented Lead List.
- Strategic use of your Long-Tail Keywords
These are all possible using integrated lead nurturing campaigns. You can learn how to implement these in our FREE ebook dedicated to email lead nurturing marketing optimization. Download The Complete Guide To Optimizing Email Marketing For Conversions to get your lead nurturing and email marketing goals in check.