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Inbound Wisdom, Outbound Blog - SAP BW / Hana Consulting's Inbound Marketing Blog

How to Nail SAP Partnership Management

Posted by Lonnie Ayers on Wed, Jul, 11, 2018 @ 06:56 AM

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How I Learned to Sell Like a Lion King

Posted by Lonnie Ayers on Mon, Mar, 26, 2018 @ 06:20 PM


Just completed an 8 week sales training course provided by Hubspot to partners. First off, Kudos to David Weinhaus for conducting it - Always great to learn from the best!

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Tags: Sales Processes, Hubspot CRM

Learn How To Use Facebook Ads in Under 5 Minutes [Mindmap]

Posted by Lonnie Ayers on Tue, Nov, 28, 2017 @ 02:21 PM

Do You Know How Many Different Facebook Ad Types There Are?

Spoiler Alert-11. That's right, there are 11 different Facebook ad types available as I write this.

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Tags: MindMap, Facebook Ads

How Can You Compute the Value of a Lead [Calculator]

Posted by Lonnie Ayers on Thu, Aug, 10, 2017 @ 10:38 AM

Do You Know Why Lead Generation is So Important

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Tags: Lead Generation, Value Engineering

How to Organize & Automate your job hunt with our CRM system.

Posted by Doug Ayers on Thu, Jun, 22, 2017 @ 12:01 AM



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Tags: CRM, Job Tracking, Recruiter Tracking, scrum master

How To Get Your Sales Roar On

Posted by Lonnie Ayers on Mon, Jun, 05, 2017 @ 10:09 AM

Just completed an 8 week program with master sales trainer Dan Tyre, who helped me get my sales roar on.

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Tags: Sales Processes, CRM, Sales Funnel

Learn to Unclog Your Sales Funnel

Posted by Lonnie Ayers on Fri, May, 26, 2017 @ 07:42 AM

Does your company frequently suffer from clogged sales funnel syndrome (CSFS) – congratulations, you at least have a sales funnel defined!

For many companies, even very large companies, a fully defined and functioning sales funnel remains elusive, yet is a critical element in successfully implementing an Inbound Marketing and Sales system, especially those wishing to implement a new sales paradigm based on integrated sales and marketing platforms, such as the Hubspot Marketing and Sales platform.


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Tags: Sales Processes, CRM, Hubspot CRM, Sales Funnel

Understanding a 360 Degree View of Your Customer [eBook]

Posted by Lonnie Ayers on Tue, Nov, 08, 2016 @ 04:40 PM

Your Customers Are Interacting With You On Multitudes of Channels

How do you define your 'own' version of having a 360 degree view of your customers? Surprisingly, there is no one generally accepted view of what a 360 view even is.

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Tags: CRM, Hubspot CRM

Beginner’s Guide to CRM [eBook]

Posted by Lonnie Ayers on Mon, Aug, 01, 2016 @ 02:37 PM

Drive Sales & Marketing Results for Your Business

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Tags: Sales Processes, CRM, Hubspot CRM

Free Online Calculator - How to Set Inbound Marketing and Sales Goals

Posted by Lonnie Ayers on Tue, Jan, 19, 2016 @ 08:30 AM

How to Achieve Sales and Marketing Alignment

We have developed a unique and free online marketing calculator which you can use to quickly set numerical Inbound Marketing and Sales team goals.

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Tags: Inbound Marketing Calculator

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