--- title: 10 Surprising Reasons Your Firm Needs More SAP Business Warehouse [Interactive Tool] description: Learn why you need to revisit and expand your SAP Business Warehouse implemented footprint. It is a whole new, critical, strategic tool for you. image: https://www.sapbwconsulting.com/hs-fs/file-16561107-png/images/gdp_snapshot.png --- ![SAP Business Warehouse](https://www.sapbwconsulting.com/hs-fs/file-16561107-png/images/gdp_snapshot.png) # 10 Surprising Reasons Your Firm Needs More SAP Business Warehouse [Interactive Tool] Table of Contents ## Do You Know The Full Scope of SAP BW? We often hear that [SAP Business Warehouse](https://www.sapbwconsulting.com/enterprise-services/sap-industry-solutions/sap-business-intelligence-consulting/what-is-sap-business-warehouse) is just a [reporting system](https://www.sapbwconsulting.com/enterprise-services/sap-industry-solutions/business-requirements-analysis).  Though it is certainly a [reporting tool](https://www.sapbwconsulting.com/blog/business-reporting-requirements), it is also a full fledged [data warehouse](https://www.sapbwconsulting.com/blog/introducing-sap-bw-consulting-business-intelligence-that-works), and a central part of many other [SAP tools](https://www.sapbwconsulting.com/request-sap-bw-naming-conventions-review), like APO or [CRM](https://www.sapbwconsulting.com/blog/inbound-marketing/3-ways-to-implement-crm-marketing).  If you last touched your [SAP BW](https://www.sapbwconsulting.com/understanding-sap-bw-in-5-minutes) system at the turn of the century, i.e. 2001-2003, you may need a lot more of [SAP's Business Warehouse’s capabilities](https://www.sapbwconsulting.com/blog/understanding-the-most-common-sap-data-warehousing-concepts).  Why?   1. Most firms, according to a recent ASUG report, are still on [SAP BW](https://www.sapbwconsulting.com/explore-sap-bw-interactively) 3.X-or lower! 2. SAP Continuously releases new, updated **Business Content**.  If the last time you looked at it was when you implemented SAP BW 3.X, time to review what’s available. 3. SAP has hugely expanded its’ **Industry Business Content**. 4. With the release of **[BI4, sophisticated executive dashboards](http://youtu.be/PqMITjw0fA0)** can now be deployed quickly and cheaply from one integrated suite of tools. 5. You probably have done all you can, low hang’in fruit wise, to fully exploit **core ERP capabilities**. 6. Your firm still **runs on [excel spreadsheets](https://www.sapbwconsulting.com/blog/how-to-use-sap-webi-tutorial)** that are harder to herd than cats.  Can you trust your data? 7. Users are demanding ever **greater performance** from your small initial SAP BW deployment.  8. Speaking of upgrades, maybe your existing [SAP Business Warehouse](https://www.sapbwconsulting.com/enterprise-services/sap-industry-solutions/business-intelligence/what-is-sap-business-warehouse) BW 3.X system is getting close to **end of support** and you are facing customer specific support cost.  Can you say Ka’Ching$$. 9. Are you one of the **majority of SAP BW** users who suffers from ‘performance issues’.  Excited about SAP S/4HANA but still not even running the BIW Accelerator?  - Finally, SAP BW is one of the keys to **Value Realization**.  Your SAP [investment](https://www.sapbwconsulting.com/net-present-value-npv-template) needs to show a positive ROI and BW is one of the biggest leverage points you have. ![BW Dashboard using xcelsius](https://www.sapbwconsulting.com/hs-fs/file-16561107-png/images/gdp_snapshot.png?width=259&height=246&name=gdp_snapshot.png) *Please feel free to comment or link to our blog.*   For many SAP BW users, building an executive dashboard is now on the roadmap.     ### The SAP Dashboard tool, formerly known as xCelsius, is how you do it.    You may want to benefit from some our hard learned [Best Practices](https://www.sapbwconsulting.com/blog/learn-what-makes-sap-dfps-solution-different).  As a demonstration of just how powerful an **interactive dashboard** can be, we did an analysis of the relationship between the number of **Patents Granted and the GDP** of various states using United States Government data.  We encourage you to get your copy below.   [![Download the Interactive GDP vs Patents Dashboard](https://no-cache.hubspot.com/cta/default/118735/70e306f1-6544-4e80-bb82-41eae931726e.png)](https://cta-redirect.hubspot.com/cta/redirect/118735/70e306f1-6544-4e80-bb82-41eae931726e)     **People Who Read This Also Read:**  [10 Ways To Create xCelsius Dashboards For External Entities](https://www.sapbwconsulting.com/blog/10-ways-to-create-xcelsius-dashboards-for-external-entities) [10 Xcelsius 2008 Dashboard Best Practices](https://www.sapbwconsulting.com/blog/10-xcelsius-2008-dashboard-best-practices) [10 Advanced SAP BW Project Estimation Techniques](https://www.sapbwconsulting.com/blog/10-advanced-sap-bw-project-estimation-techniques) [How To Unlock The ROI Of Your Marketing Analytics](https://www.sapbwconsulting.com/inbound-marketing/how-to-unlock-the-roi-of-your-marketing-analytics) [3 Keys to Effective Dashboard Design](https://www.sapbwconsulting.com/blog/3-keys-to-effective-dashboard-design)   More reading: 1 Key Tip [When Upgrading](https://www.sapbwconsulting.com/blog/1-key-tip-when-upgrading-from-sap-bw-3-x-to-bw-7-x) from SAP BW 3.X to BW 7.X [Checklist] 5 Surprising [Reasons Enterprises](https://www.sapbwconsulting.com/blog/5-surprising-reasons-enterprises-dont-use-an-erp) Don’t Use An ERP Time to [upgrade from SAP BW 3.X to 7.X](https://www.sapbwconsulting.com/sap-bw-3.x-to-7.x-upgrade-service-productized-approach-proprietary-methodolgy)? Take a [Deeper Dive](https://www.sapbwconsulting.com/blog/deep-dive-into-aircraft-cockpits-vs-dashboards) into Aircraft Cockpits Vs Dashboards   Thanks    Topics from this blog: [SAP BW Consulting](https://www.sapbwconsulting.com/blog/topic/sap-bw-consulting) [Best Practices](https://www.sapbwconsulting.com/blog/topic/best-practices) [BW](https://www.sapbwconsulting.com/blog/topic/bw) [How-To](https://www.sapbwconsulting.com/blog/topic/how-to) [Dashboards](https://www.sapbwconsulting.com/blog/topic/dashboards) ### Download SAP BW Mindmap Learn what SAP Business Warehouse is and what it does in under five minutes [![Get this Mindmap](https://no-cache.hubspot.com/cta/default/118735/8db2ad37-8211-47a3-86ae-09b6b2bb297b.png)](https://cta-redirect.hubspot.com/cta/redirect/118735/8db2ad37-8211-47a3-86ae-09b6b2bb297b) [mailto:someone@yoursite.com](mailto:someone@yoursite.com) ### Lonnie D. Ayers, PMP About the Author: Lonnie Ayers is a Hubspot Certified Inbound Marketing consultant, with additional certifications in Hubspot Content Optimization, Hubspot Contextual Marketing, and is a Hubspot Certified Partner. Specialized in demand generation and sales execution, especially in the SAP, Oracle and Microsoft Partner space, he has unique insight into the tough challenges Service Providers face with generating leads and closing sales using the latest digital tools. With 15 years of SAP Program Management experience, and dozens of complex sales engagements under his belt, he helps partners develop and communicate their unique sales proposition. Frequently sought as a public speaker in various events, he is available for both inhouse engagements and ** remote coaching. ** ![Balanced Scorecard Consultant](https://www.sapbwconsulting.com/hubfs/social-suggested-images/Balanced%20Scorecard%20Certified%20Graduate.jpg) He also recently released a book **"How to Dominate Any Market - Turbocharging Your Digital Marketing and Sales Results",** which is available on [ Amazon.](https://www.amazon.com/Dominate-Turbocharging-Digital-Marketing-Results/dp/1728357950/ref=sr_1_1?dchild=1&qid=1589182458&refinements=p_27%3ALonnie+D.+Ayers&s=books&sr=1-1&text=Lonnie+D.+Ayers)**** [View All Articles by Lonnie D. Ayers, PMP](https://www.sapbwconsulting.com/blog/author/lonnie-d-ayers-pmp) ## The SAP Blog Subscribe to our blog and receive SAP BW Updates, demand generation, inbound marketing, sales enablement, technology and revenue generation insights and ideas delivered right to your email. [mailto:someone@yoursite.com](mailto:someone@yoursite.com) ![SAP](https://googleads.g.doubleclick.net/pagead/viewthroughconversion/960101754/?value=0&guid=ON&script=0) ![](https://www.facebook.com/tr?id=199270410761059&ev=PageView&noscript=1) ```json { "@context" : "https://schema.org", "@id" : "https://www.sapbwconsulting.com/blog/10-surprising-reasons-your-firm-needs-more-sap-business-warehouse#blogposting", "@type" : "BlogPosting", "author" : { "@id" : "/#", "@type" : "Person", "name" : "Lonnie D. Ayers, PMP" }, "dateModified" : "February 10, 2026, 5:46:53 PM", "datePublished" : "2012-01-07 16:30:00", "description" : "Learn why you need to revisit and expand your SAP Business Warehouse implemented footprint. 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