Why This Scorecard Matters

Understanding why your growth efforts succeed—or struggle—starts with identifying the invisible structural factors driving your performance. The Digital Growth Readiness Scorecard shows you where your systems are strong, where bottlenecks exist, and what improvements will create the biggest impact. It replaces guesswork with clarity and gives you a clear direction for building a more predictable, scalable growth engine.

What You’ll Learn About Your Business

This assessment uncovers how prepared your business truly is to attract and convert new customers. You’ll get insight into:

• How clearly you define and speak to your ideal audience.

• How compelling and conversion-ready your offer really is.

• How effectively your website and funnel support user action.

• How much visibility you have into what’s actually working.

• Whether your operations and budget can support meaningful growth.

These are the same factors that determine whether marketing works—or quietly stalls.

Built on Proven Growth Frameworks

This scorecard is based on the same frameworks I use with clients across industries to diagnose performance gaps, improve conversion efficiency, and scale paid acquisition with confidence. Each category reflects a critical stage of the customer acquisition system, helping you understand not only what needs improvement, but why it matters.

Fast, Clear, Actionable Insight

You won’t receive vague or generic advice.
Your personalized report shows:

• Your overall growth readiness score.

• A breakdown of each category.

• What your score means in practical terms.

• Clear recommendations you can apply immediately.

• The next logical step based on your business’s maturity.

Everything is presented in plain language—no jargon, no technical complexity.

Who This Is For

This scorecard is designed specifically for:

• Business owners and founders.

• Marketing leaders and revenue owners.

• Teams preparing to invest in paid advertising.

• Anyone who wants predictable, measurable growth.

If you’re working to stabilize results, reduce wasted spend, or prepare for scaling, this assessment is the ideal place to start.

Why It Works

Most businesses focus on tactics—ads, content, campaigns—without evaluating the foundations those tactics depend on. This assessment flips that approach:

It focuses on the root systems that determine every marketing outcome.

Strong foundations lead to:

• Higher-quality leads.

• Lower acquisition costs.

• Better conversion rates.

• More predictable revenue.

• Faster scaling with less risk.

Weak foundations create inefficiency, frustration, and inconsistent results—no matter how much traffic you drive.

Your Next Step Starts Here

Once you receive your personalized report, you’ll know exactly where to focus your time and energy for the strongest return. Whether you move to the next-level Google Ads Readiness assessment or schedule a strategic clarity call, this is the first step toward building a growth engine you can trust.